organic candy wholesale
Export and sell its products to Mexico by truck
Selling products to Mexico is easier than ever. Mexico is the # 1 importer of U.S. goods in the world. There is a need for all types of products, including food, beverages, electronics, cars, tools, candy, toys, clothes, everything.
The Mexicans are so eager to buy that come to the U.S. looking for products instead of waiting for someone to call and sell something. They visit shows U.S. trade, organizations and many businesses. I always have someone in San Diego to visit Mexico to talk to me about how they can find products of all export type.
Who is looking for products? Mainly wholesale distributors and retailers. They are looking for products to sell in retail stores or other distributors in Mexico, most of the time they will buy truckloads of product and export to Mexico themselves, handling transport shipping, imports and tariffs.
Why do they do this? Why are they so eager to buy U.S. products? Simple, no Mexican products can be sold and want to be the first to bring an American product. They know that if they are first to market a new product that could do much money very quickly. After just replenish the shelves of its customers.
The big question I am asked by my consulting clients is: How do I start to export to Mexico?
To export to Mexico may be active or passive. You can go after the business or wait until they come looking for you, and believe me, if you have a good product, eventually they will.
Passive Approach --- ---
The passive approach to business is to get that Mexican entrepreneurs insurance may find it. Here are some tactics on how to reach exporters:
"You have to make sure their products are trade show U.S.. You do not have to go yourself, maybe a customer sells at trade fairs or hire a broker who will trade fairs.
-Ensure all their products and sales materials have an international phone number (not just a U.S. toll-free number) and an email address. This includes your website, product labels, business cards and brochures.
"Having the right information ready. Make sure you know what their international price will be. It is generally much lower than the U.S. price, especially if they are to pay export fees and transportation. You also need all Product specifications like weight, dimensions, case count or pallet count.
--- --- Active approach
If you are serious about selling to Mexico, and would like to do now you have to be more active. You can not just wait for people to find you, because it can take months or even years if you do not have any of the promotions in the market.
The first thing to do is learn more about your destination market. How many people pay in Mexico for their product or product similar? How much are they paying to import and transport of these products? What are the profit margins for distributors and retailers? Where can you sell your products? How many stores are in Mexico?
Once you learn more about your target market and develop its strategy time pricing is to find customers. Visit trade shows in Mexico, looking for U.S. distributors and sold in Mexico and found the corridors.
After to educate yourself a bit more in the Mexican market also has to determine what kind of support to new customers is the need in Mexico. Does you a product that sells itself or need store promotion, POS (Point of Sale) material, sales commissions, or some other support.
Many times my clients tell me "I just want to sell my product in the U.S. and someone can export, sell, merchandise and distribute it." Well, this possible. I've helped companies sell products like mayonnaise, water, margarine and other products sold in this way. But if your product is not a "first" need product or brand, it probably will have to do some promotion or give a very good price to distributors and importers.
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